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Park Fifth Sales Center Poised to Open in Fall
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Showroom Will Display Life-Sized Models and Virtual Tours of Tallest Residential Edifice in the West
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The first tantalizing glimpse of the tallest residential building in the West will emerge in fall 2007 with the opening of Park Fifth's state-of-the-art, "double-decker" sales center. Life-sized units and a "virtual tour" will provide prospective buyers with a detailed vision of the development's impeccable design and luxurious, abundant amenities. The sales center will also offer an interactive model to help visitors visualize the residence they are interested in purchasing.
With soaring heights and measureless possibilities for exciting urban lifestyles, Park Fifth will bring a new, exciting style of opulent "infinity living" to the corner of Fifth and Olive streets, across from historic Pershing Square in Downtown Los Angeles.
The sales center will open in October at 555 W. Fifth St. in the Gas Company Tower.
Capital Partners, Africa Israel and Namco Capital Group, along with development partner Houk Development Company, are creating an architectural landmark in their visionary plans for Park Fifth.
"Park Fifth opens up a new phase of sophisticated, urban living by creating a 'vertical California lifestyle' in the historic heart of Downtown," said Rich Marr, project manager. "This pioneering project will be a genuine landmark that stands as a powerful statement of Downtown Los Angeles' revitalization into a cultural, entertainment and social center."
The world-class team for Park Fifth includes globally renowned design architectural firm Kohn Pedersen Fox and leading international interior design firm Hirsch Bedner Associates. Groundbreaking is slated for first quarter 2008.
The Los Angeles Business Council (LABC) has honored the precedent-setting Park Fifth condominium and hotel towers with a Los Angeles Architecture Award. Its innovative design has also received a 2007 Project Merit Award from the New York Chapter of the American Institute of Architects.
Park Fifth will feature a lofty 76-story tower and a 43-story tower, connected by a 15-story residential bridge. A grand staircase connects the principal pedestrian entrance in the 43-story tower to Park Fifth's defining feature, the plaza above. Two 14-story, mid-rise structures surrounding a plaza create street life and activity.
The architect's vision creates a progression through outdoor spaces of varying scales and levels of privacy, from the street-level park (public) to an elevated plaza (semi-public) to a rooftop pool area (semi-private) to the individual units and terraces (private). The Park Fifth project will also include a 216-room, five-star hotel, to be operated by one of the leading names in luxury hospitality.
Flanked by the spacious lobbies of the residential towers and hotel, the public plaza dazzles visitors with a sculpture garden, water features and a casual cafe, and cascades down to an elegant restaurant offering indoor and outdoor dining overlooking the park at Pershing Square.
Choices for residents range from $500,000 to several million for living units of varying sizes. All units feature generous outdoor living spaces, attuned to the infinitely varied styles of California living, and private lanais, terraces and sky gardens. Every unit is equipped with state-of-the-art technology, from telecommunications and entertainment to next-generation, "smart house" systems.
Residents will also enjoy the benefits of an innovative sponsorship program, whereby developers of Park Fifth will support The Museum of Contemporary Art Los Angeles (MOCA) by purchasing a five-year membership to the acclaimed museum for every homeowner.
As befits its towering stature on the L.A. horizon, Park Fifth provides an unmatched degree of luxury and convenience for its residents. At the lobby level, services include concierge, valet parking, and a secure pet walk for four-footed residents, as well as a host of other day-to-day needs.
For pleasure and entertaining, Park Fifth will have plaza gardens with nighttime lighting and built-in fire pits, multiple party rooms, a tiered classroom for wine tastings, cooking classes and seminars, and two roof deck pools and whirlpools with food and bar service. Both towers offer 20-seat theater viewing rooms, and music and video libraries for residents and fitness centers with the latest equipment. The hotel at Park Fifth features a luxurious health spa.
For more information on Park Fifth, visit parkfifth.com.
page 32, 9/17/2007
© Los Angeles Downtown News. Reprinting items retrieved from the archives are for personal use only. They may not be reproduced or retransmitted without permission of the Los Angeles Downtown News. If you would like to re-distribute anything from the Los Angeles Downtown News Archives, please call our permissions department at (213) 481-1448.
The first tantalizing glimpse of the tallest residential building in the West will emerge in fall 2007 with the opening of Park Fifth's state-of-the-art, "double-decker" sales center. Life-sized units and a "virtual tour" will provide prospective buyers with a detailed vision of the development's impeccable design and luxurious, abundant amenities. The sales center will also offer an interactive model to help visitors visualize the residence they are interested in purchasing.
With soaring heights and measureless possibilities for exciting urban lifestyles, Park Fifth will bring a new, exciting style of opulent "infinity living" to the corner of Fifth and Olive streets, across from historic Pershing Square in Downtown Los Angeles.
The sales center will open in October at 555 W. Fifth St. in the Gas Company Tower.
Capital Partners, Africa Israel and Namco Capital Group, along with development partner Houk Development Company, are creating an architectural landmark in their visionary plans for Park Fifth.
"Park Fifth opens up a new phase of sophisticated, urban living by creating a 'vertical California lifestyle' in the historic heart of Downtown," said Rich Marr, project manager. "This pioneering project will be a genuine landmark that stands as a powerful statement of Downtown Los Angeles' revitalization into a cultural, entertainment and social center."
The world-class team for Park Fifth includes globally renowned design architectural firm Kohn Pedersen Fox and leading international interior design firm Hirsch Bedner Associates. Groundbreaking is slated for first quarter 2008.
The Los Angeles Business Council (LABC) has honored the precedent-setting Park Fifth condominium and hotel towers with a Los Angeles Architecture Award. Its innovative design has also received a 2007 Project Merit Award from the New York Chapter of the American Institute of Architects.
Park Fifth will feature a lofty 76-story tower and a 43-story tower, connected by a 15-story residential bridge. A grand staircase connects the principal pedestrian entrance in the 43-story tower to Park Fifth's defining feature, the plaza above. Two 14-story, mid-rise structures surrounding a plaza create street life and activity.
The architect's vision creates a progression through outdoor spaces of varying scales and levels of privacy, from the street-level park (public) to an elevated plaza (semi-public) to a rooftop pool area (semi-private) to the individual units and terraces (private). The Park Fifth project will also include a 216-room, five-star hotel, to be operated by one of the leading names in luxury hospitality.
Flanked by the spacious lobbies of the residential towers and hotel, the public plaza dazzles visitors with a sculpture garden, water features and a casual cafe, and cascades down to an elegant restaurant offering indoor and outdoor dining overlooking the park at Pershing Square.
Choices for residents range from $500,000 to several million for living units of varying sizes. All units feature generous outdoor living spaces, attuned to the infinitely varied styles of California living, and private lanais, terraces and sky gardens. Every unit is equipped with state-of-the-art technology, from telecommunications and entertainment to next-generation, "smart house" systems.
Residents will also enjoy the benefits of an innovative sponsorship program, whereby developers of Park Fifth will support The Museum of Contemporary Art Los Angeles (MOCA) by purchasing a five-year membership to the acclaimed museum for every homeowner.
As befits its towering stature on the L.A. horizon, Park Fifth provides an unmatched degree of luxury and convenience for its residents. At the lobby level, services include concierge, valet parking, and a secure pet walk for four-footed residents, as well as a host of other day-to-day needs.
For pleasure and entertaining, Park Fifth will have plaza gardens with nighttime lighting and built-in fire pits, multiple party rooms, a tiered classroom for wine tastings, cooking classes and seminars, and two roof deck pools and whirlpools with food and bar service. Both towers offer 20-seat theater viewing rooms, and music and video libraries for residents and fitness centers with the latest equipment. The hotel at Park Fifth features a luxurious health spa.
For more information on Park Fifth, visit parkfifth.com.
page 32, 9/17/2007
© Los Angeles Downtown News. Reprinting items retrieved from the archives are for personal use only. They may not be reproduced or retransmitted without permission of the Los Angeles Downtown News. If you would like to re-distribute anything from the Los Angeles Downtown News Archives, please call our permissions department at (213) 481-1448.
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